With the turn of the year, a change is being noticed

So where are the best teeth whitening kits? Or rather, where have they all suddenly gone? For starters, you are not looking at the right places. Consumers usually flock to the product that has suddenly gone viral or has been going around in the teeth whitening reviews, but forget to add the caveat that some of these could well be in the spectrum of inferior or spam products that have used online marketing with intelligence!

We find that a host of complaints, in fact, the majority of them all, stemming from the use of spam products that have found a way into the average households. Viral marketing as well as online social media campaigns to help boost the popularity of an otherwise ineffective product. So while the consumer buys the kit thinking of it as the best teeth whitening product known to mankind, it is actually the opposite - an inferior product guised as an effective one!

So where should you look for the right home teeth whitening kits to help make good the promise to your fiancee that your teeth would be as shining good as silver?! Well, start off on the right foot first. The best teeth whitening kits are not hidden under the carpet, but are right there in plain view. All you need are the right glasses to identify them as they are.

The first parameter to check for the best teeth whitening kits is to look for FDA approval and similar green lighting by authoritative bodies and dental health supervisors. Unless a product has FDA approval and is considered safe by most dental health professionals, do not venture into being a volunteer for applying the same.

The second parameter, and almost a foolproof one, is to let the teeth whitening kits speak for themselves through testimonials. This does not mean that you should trust any passing judgment from a Tom or Harry, but instead focus on video testimonials and recommendations from people you know. Teeth whitening reviews come in handy here, as most teeth whitening reviews help keep the sanity in the chaos. The trick of choosing the right teeth whitening reviews is a daunting one, but that story is for another day to tell!

As of now, the market is booming for the teeth whitening kits, especially as the Recession has helped stack the odds heavily in favor of the former. Cosmetic dentists have suddenly become way too expensive, and online purchases have become trendy to save on the gas! If you thought that the chances were too heavily in favor of the DIY kits, you were probably right!

The question is - will the home teeth whitening kits make a home run from here?! Well, let's wait and watch!